Personas

The creation of individual typologies

Special evaluations enable the creation and analysis of individual personas (typologies)

Description

By conducting special evaluations of MACH consumer data, individual personas (typologies) can be created. WEMF offers this service to specifically address and analyse target groups in collaboration with its partners from the field of statistics and modelling (e.g. afo solutions ag). The data is used in compliance with data protection.

Benefits to advertising market

Reliable information on the wishes and needs of your target groups and their preferred communication channels
Optimisation of strategy and market positioning as well as product range design
Enhancement and individualisation of customer experience
Optimisation and personalisation of customer approach and customer lifecycle management
Rapid implementation without additional data collection
Support in campaign planning

Prices

as per offer

for MACH Consumer participants

from 15 000.–

General:

Languages: d/f